Golden retriever with 5kg of Complete and Balanced dry dog food and 200g bag of Air Dried Insect Protein rewards

Best Sellers Bundle

$118.50
$118.50
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Golden retriever with 5kg of Complete and Balanced dry dog food and 200g bag of Air Dried Insect Protein rewards
  • Golden retriever with 5kg of Complete and Balanced dry dog food and 200g bag of Air Dried Insect Protein rewards
  • Dog in a hat and bow tie sitting next to bags of Feed For Thought Insect Protein Rewards and Vet Formulated Dog Food, all made in Australia
  • Two Malshies eating insect protein rewards from Feed For Thought in Australia with dry food in the background.
  • Best Sellers Bundle
Best Sellers Bundle

Best Sellers Bundle

Everything your dog needs and nothing they react to, bundled together for you.
$118.50
$118.50

You save $18.09 when you bundle and subscribe.

🐛 Meat, but better. A superfood, novel protein that provides relief to dogs allergic to traditional protein

🐾 Prebiotic chitin supports gut health from the first bowl

🐕 Complete meals and single-ingredient treats, both from the same novel protein source

Your dog loves it or your money back
What's in the bundle?

5kg Insect Protein Dry Dog Food, complete and balanced formulated to AAFCO standards for adult maintenance

200g Air-Dried Whole Insect Protein Rewards, single ingredient treats, same novel protein, air dried with all the goodness.
Who is it for?

Dogs who've reacted to every conventional protein. Owners who are done guessing.
Why Feed For Thought?

Simple!

Your dog deserves better than a bag of mystery meat and crossed fingers.

A protein that's actually novel: Black soldier fly larvae is new to your dog's immune system, which is exactly why it works for dogs who react to chicken, beef, or lamb. Our dog food has 30% protein, all sustainably sourced.

Sustainability that's not a stretch: BSFL uses a fraction of the land, water, and feed of conventional protein. Better for your dog, easier on the planet.

Developed with purpose: Two years of R&D, a Belgian Malinois called Max, and a founder who doesn't cut corners. This isn't a dropshipped product.

A subscription that earns its place: Fresh stock delivered on your schedule, with the flexibility to pause or cancel whenever you need.
Ingredients

Every bag of the complete and balanced dog food contains eight purposeful ingredients, nothing added for bulk, nothing hidden in a catch-all term.

Black soldier fly larvae, the hero ingredient. A complete protein source that's genuinely novel to most dogs' immune systems, making it ideal for dogs with sensitivities to conventional proteins like chicken, beef, or lamb.

Wholegrain sorghum & rolled oats, digestible, sustained-energy carbohydrates that support gut health and keep dogs fuller for longer.

Peas a plant-based protein to balance the amino acids and a good source of fibre, vitamins, and minerals.

Yeast supports immune function and adds a natural flavour dogs love.

Omega 3 & 6 poly-unsaturated fatty acids for healthy skin, a shiny coat, and reduced inflammation.

Natural flavours (non-meat) extra palatability without the allergen risk of meat-based flavour enhancers.

Essential vitamins and minerals, a complete micronutrient profile to meet AAFCO standards for adult maintenance.

ME: 3900 kcal/kg

Allergens - contains chitin which may be unsuitable for dogs with a shellfish allergy.

Contains oats. Free from chicken, beef, lamb, pork, dairy, soy. Contains chitin.

Every bag of the Air Dried Whole Insect Rewards contains air dried black soldier fly larvae. And some air.
Feeding Guide

This guide is based on a dog walking around 30 minutes per day. More active dogs may need the upper end of the range; less active or older dogs the lower end.

2–5 kg: 40–80 g per day
6–10 kg: 95–140 g per day
10–20 kg: 140–230 g per day
20–30 kg: 230–315 g per day
30–40 kg: 315–390 g per day
40+ kg: 390 g, plus 70 g for each additional kg

Transitioning from another food? Take it slowly over 7–10 days, gradually increasing the Feed For Thought portion while reducing your dog's current food. This gives their gut time to adjust, which is especially important for dogs with sensitivities.

3900 kcal/kg ME

The Air Dried Whole Insect Rewards are a treat. Start with 1 teaspoon a day and monitor weight.
Benfits

Most dog foods lead with protein percentages. Ours is great, but we have another advantage, so I'd rather tell you what's actually in the protein.

Novel protein for allergic dogs — black soldier fly larvae is genuinely new to most dogs' immune systems. Dogs who've spent years reacting to chicken, beef, or lamb typically have no existing sensitivity to BSFL, making it one of the most effective dietary interventions for food-related allergies.

Chitin for gut health — BSFL contains chitin, a natural fibre found in the larvae's exoskeleton. Chitin acts as a prebiotic, feeding beneficial gut bacteria and supporting a healthy microbiome, particularly useful for dogs with chronic digestive issues.

Lauric acid for immune function — BSFL is one of the few non-coconut sources of lauric acid, a medium-chain fatty acid with well-documented antimicrobial and immune-supporting properties.

A complete amino acid profile — unlike many plant-based proteins, BSFL contains all essential amino acids, making it a genuinely complete protein source without the need for synthetic supplementation.

Omega 3 and 6 for skin and coat — the fatty acid profile supports skin barrier function and reduces inflammation, which matters especially for dogs whose allergies present as itching, hot spots, or dull coats.

The science behind the switch

Australian Dogs

25%

Suffer from allergic skin disease, commonly triggered by the protein in the food

Sensitive Stomachs

28+

Of Australian dog owners report ongoing digestive issues in their dog

Common Allergens

Beef

Chicken and beef, the proteins in most commercial treats, are the two most common food allergens in dogs. NOT HERE!

Buy it now
Rated highly by verified customers

Real Customer Moments

Finding relief just got easier

Customer review

Janelle S.

Customer review

Meghan M.

Customer review

Elise S.

Customer review

We are so happy that we found Feed for Thought for our puppy Nelson.

He has battled allergies from when he was a couple of months old and we found out he was intolerant to almost every ingredient in all kinds of kibble.
Feed for Thought was the only kibble that I could find that had nothing on the ingredients list that he was intolerant too! It’s a massive bonus that he loves it!

Thank you so much, this has helped us finally get our happy puppy back!!

★★★★★

Sammy R.

VERIFIED BUYER

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